# Deploiable > Deploiable is an AI product lab based in Rome, Italy. It builds AI products and brings them to measurable results: inside companies with /loop, and in the market with /breakout. The name is spelled with "oi": Deploiable, not the English word "deployable". Key facts: - Company: Deploiable S.r.l., Via Marsala 29/H, 00185 Rome, Italy. VAT number IT15274611001. - What it is: an AI product lab, not a software house. A software house builds what it is asked to build; Deploiable answers for the economic result. - Two models, one method: /loop is the model for building AI products that work inside a company’s business; /breakout is the model for developing and funding new AI products, growing them to paying customers and transferring them to a company. - Principles: we measure before we build; entrepreneurial judgment, engineering rigor; we share the risk of innovation; a product counts only when it is used. - Founders: Roberto Macina (CEO & Co-Founder), Valentina Iannucci (Execution Lead & Co-Founder), Alessandro Piccinini (AI Deployment Lead & Co-Founder). - Contact: info@deploiable.com, or the form at https://deploiable.com/contact.html - LinkedIn: https://www.linkedin.com/company/deploiable ## Models - [/loop](https://deploiable.com/loop.html): Deploiable’s model for building AI products that work inside a company’s business. Deploiable identifies what is worth building, develops the product, connects it to the company’s data and tools and measures results against agreed business objectives. Five phases: Business Understanding, Priority Framework, Impact Modeling, Solution Build, Built to Work. Results are measured for twelve months with quarterly reviews, on four dimensions: time, cost, capacity and quality. A significant part of the fee is a success fee, paid when the agreed objectives are reached. For SMEs and large organizations. Markdown: https://deploiable.com/loop.html.md - [/breakout](https://deploiable.com/breakout.html): Deploiable’s model for bringing new AI products to market. Deploiable validates a need, funds development, grows the product to paying customers and transfers it to the company best placed to scale it. A third way between building in-house and acquiring a startup. Five phases: Need Discovery, Buyer Fit, Demand Validation, Build to Revenue, Ready to Be Yours. Deploiable funds phases 01 to 04; the acquiring company receives customers, revenue, brand, data and proof of need, at a value consistent with the results achieved. For companies that know their market. Markdown: https://deploiable.com/breakout.html.md ## Pages - [Home](https://deploiable.com/): who we are, the two models and our principles. Markdown: https://deploiable.com/index.html.md - [Manifesto](https://deploiable.com/company.html): what a product lab is, why we exist, the method, the two models and the team. Markdown: https://deploiable.com/company.html.md - [/loop in practice](https://deploiable.com/lab.html): how /loop is put into practice, with AI agents at work inside the tools a company already uses: eight working prototypes recorded on test data, from supplier invoices and bank reconciliation to customer emails, quotes and contract renewals, each done by the agent and approved by a person, a comparison of the work today and with the agent, and a tool picker that shows where to start. Markdown: https://deploiable.com/lab.html.md - [Press](https://deploiable.com/press.html): coverage of the launch (October 2026), company facts and brand files. Markdown: https://deploiable.com/press.html.md - [Let’s build your AI product](https://deploiable.com/contact.html): the contact form. After the request is saved, visitors can book a call with Alessandro using the native Deploiable calendar, connected to Google Calendar and Google Meet. ## Questions and answers - What is Deploiable? An AI product lab in Rome, Italy. It builds AI products and stays with them until they produce an economic result, inside companies (/loop) and in the market (/breakout). - How is Deploiable different from a software house or a consultancy? It answers for the result, not for the delivery. In /loop part of the fee depends on agreed results; in /breakout Deploiable funds development itself. - How does Deploiable get paid in /loop? A significant part of the fee is a success fee, paid when the objectives agreed with the company are reached. Results are measured for twelve months with quarterly reviews. - Can a company start small? Yes. The first three phases of /loop (Business Understanding, Priority Framework, Impact Modeling) show where AI creates value and what it is worth, with a contained investment, before anything is built. - Who funds products developed through /breakout? Deploiable funds development, from the first version to paying customers. The acquiring company decides when the product already has customers and revenue. - What does a company acquire through /breakout? A working business: paying customers, revenue, brand, data and proof that the product meets a real need. After the handover, Deploiable can keep running the product for the company. - Who is /loop for? SMEs and large organizations that want AI products built for their business, integrated with their data and tools, with results they can verify. - Why the names /loop and /breakout? A loop is how every AI agent works: it acts, observes the result and starts again. In code, break out is the instruction that exits a loop; it also recalls Breakout, the 1976 game where a wall is taken down brick by brick. - How do I contact Deploiable? Write to info@deploiable.com or use https://deploiable.com/contact.html ## /loop in practice Solutions and working prototypes that show the /loop model in practice, recorded on test data. - [A sales platform for tour and activity operators](https://deploiable.com/lab-tours-and-activities.html): For operators of tours, activities and experiences who sell through a channel manager and on online travel agencies: one platform for bookings, departures, sales and reviews, connected in read-only and online in three weeks. Built on a real project. Not open source. Markdown: https://deploiable.com/lab-tours-and-activities.html.md - [Every process of your company, drawn before anything is built](https://deploiable.com/lab-process-map.html): Our system for the first phase of /loop: every process of a company drawn in BPMN, as it runs today and as it would run with automation, online for the team to review. In use since October 2026. Not open source. Markdown: https://deploiable.com/lab-process-map.html.md ## Optional - [Full text of every page](https://deploiable.com/llms-full.txt) - [Privacy notice](https://deploiable.com/privacy.html)